“We should always think how certain actions we do would make us feel, if they were to be done to us. That would give us the answer to everything and the world would be very different!”
Sandra Cóias, Portugal
Sandra Cóias is an actress, an entrepreneur, and a very conscious and caring human being. She became a vegetarian more than 20 years ago and, more recently, has become vegan (not consuming anything derived from animals). Her reason is to avoid, by all means, to contribute to any type of animal suffering, which, as we know, is tremendous in the meat industry.
Her attempts to invite others to adopt this conscious attitude have been somewhat successful, although many people tend not to think about the subject at all, maybe due to its screaming evidences of the unnecessary suffering caused by humans to other living beings and the absolute need for a mindset change.
Sandra Cóias highlights the fact that human beings are not carnivores by nature, but rather omnivores. Back in the Paleolithic Age, men and women ate whatever they could find in nature, having a raw-food diet. The meat would be a part of it, but only sporadically.
It was only in the past few centuries that the meat industry, presently one of the most powerful in the world, started the actual massive production of animals for human consumption, being responsible for the constant and enormous availability of meat in supermarkets.
If only people were aware of how the meat they eat is produced, or of the amount of adrenaline and toxins present in it, released by the animal in distress just before it gets killed, they would probably rethink eating it so often (or at all). However, an informed and conscious consumer is not on the industry’s best interest.
Human population is growing at an alarming pace. Soon, there won’t be enough resources left to feed everyone, especially if the world keeps depending on meat and fish to do so. Although nowadays we live longer, we’re living worst than ever. Obesity, for instance, is a recent issue and is, undoubtedly, due to the poor feeding habits of modern societies.
Animal welfare is a great concern to Sandra Cóias, she’s an activepromoter of animal protection and believes that, unfortunately, many humans lack sensibility and humanity, not being able to fully understand the suffering of others. Nonetheless, she keeps raising awareness about wildlife crimes, the use of animals in circus, bullfighting, and other cruelties inflicted by humans to all other species.
Her latest project is WIMS – Walk In My Shoes, an animal free shoe brand. Sandra loves shoes and decided to create her own, not using a single product coming from animals.
Hopefully, WIMS will prosper and inspire other brands to go animal free too! It is sad to see that most people are too absorbed with non-essential things, living egoistically, rather than thinking about what is truly fundamental for their survival: air, water and land quality, and biodiversity.
There’s still time to change mentalities and attitudes. All it takes is commitment and coherence. Shall we try?
. What have you done today to change the world? .
by Cláudia Gomes Oliveira