MERCEDES BENZ FASHION WEEK MADRID, FRANCIS MONTESINOS “PURA VIDA”

3.francismontesinos6.francismontesinos1.francismontesinos

 

 

 

 

5.francismontesinos

12.montesinos

 

14.montesinos

Today I start this post with the wonderful show of one of the great artists of my country, which I had the privilege of attending it. In this case we speak about the spanish designer Francis Montesinos, who showed us his collection for Next Spring / Summer 2014 “Pura Vida”.

 13.montesinos
As always, a spectacular staging and a little performance dedicated to two of the Spanish cultural landmarks: the copla and flamenco, with a collection brimming with eclecticism and joie de vivre, which counted on the catwalk with presence of  the dancer and choreographer Rafael Amargo, and ethe music group Saudade.

2.francismontesinos

Its emblemantics  shirts with frills, reinvented in floral print silk, or converted  the folk tail  gown in an evening suite, highlighted in a collection that combines fine gauze and organza, with techniques such as brocade, crochet or sequins.

Visionary, creative and innovative, Valencian Francis Montesinos has one of the most exciting and meaningful careers within the national Spanish fashion.

Thanks for the invitation, it was a pleasure to attend and no doubt a dream come true. I leave a picture with Francis, this has been my second chance to be with one of the greatest, after having interviewed a few months ago for VDL Magazine. Wonderful parade full of Pura Vida, pure flamenco party!

http://beta.francismontesinos.com/web/

15.fashionroomlounge y francis montesinos

MERCEDES BENZ FASHION WEEK MADRID , TERESA HELBIG SS 2014

1.teresahelbig

2.teresahelbig11.teresahelbig

10.teresahelbig

 9.teresa_helbig

11.fashionroomlounge

Teresa Helbig and Amanda Chic


Saturday afternoon began with the catwalk of  Teresa Helbig, Where she presented a sophisticated  and Chic collection, clothes for a very female woman with  personality and punchy, a modern woman.

5.teresahelbig


Pieces made with crochet, silk and white piqué. A collection inspired by the hedonism of the 70s, Jane Birkin and the legendary studio 54, to add a touch of sophistication naif and sexy to her collection. White has been the key color of the line and, thanks to that, the designs have gained in sophistication.

6.teresa helbig

 

The designer was inspired by a trip to the American East Coast. From the preppy of the Hamptons declined in jeans and white cotton to the sensuality of the Mexican city of Tulum, with long dresses or chiffon crochet in black or white. I think it is a success the  incorporating of  denim in her garments.

MADRID-SPAIN-SEPTEMBER-14-


Congratulations to Teresa Helbig for her collection. I hope you liked it and if you have the opportunity one day to attend any of her shows.. don’t doubt it!, you will love it .

Site: http://www.teresahelbig.com/

MERCEDES BENZ FASHION WEEK MADRID – ANDRÉS SARDÁ “NUDE ON THE MOON”

This past Saturday I had the pleasure of attending the  catwalk of “Andrés Sardá” for next season in MERCEDES BENZ FASHION WEEK MADRID, where the lights, smoke and the staging made ​​us travel back in time to the retro-futuristic universe Barbarella with elegant and sophisticated lingerie and an attractive line of  swimwear with spatial notes in her collection “Nude on the moon”. A collection that mix the past (the elegance of the 50s) and the future (with materials such as brightness of thousands of Swarovski crystals).

 
Exclusive prints on fabrics of the highest quality and ways that enhance the female silhouette.

 The designs created by Nuria Sarda undoubtedly respond to the demands of the modern woman, always ahead.


At the end of the parade there was darkness and in the catwalk  appeared a bride who in the absence of light is forced to turn on the LED strips her spectacular dress … Touché

 

 

Site : http://www.andressarda.com/

Andrés Sardá’s interview

Andres Sarda is a Spanish fashion brand of high-end lingerie created by the catalonian Andres Sarda Sacristan, a revolutionary  of the intimate fashion in our country, a  perfectionist man , who always knew how to stay ahead. Currently his daughter Nuria Sardá is the Creative Director of the brand.

The creation of the company was at a time when lingerie pieces were made ​​of almost orthopedic functionality criteria, regardless of aesthetics. Sarda opted for the comfort and attractiveness. In 1965, started exporting to France with clients such as the Galeries Lafayette and Printemps.

Andres Sarda creates luxurious lingerie and swimwear in the context of a  city  Cosmopolitan and avant-garde like Barcelona.  The swimwear fashion of the brand is elegant and attractive. It responds to the need of today’s woman. Exclusive prints on fabrics of the highest quality and ways that enhance the feminine silhouette.

Textile engineer from a family with strong roots in the Catalan textile industry, Andres Sarda, started his own company, where creativity, excellence and novelty of the materials, the love for  the risk in the design and the  vocation  of wondering  , are the strokes that define the style of the products of this company.

 

The brand has its own shop located in Madrid and more than 400 multi-brand outlets, with a greater presence in Germany, Belgium, Spain and France.

There’s a woman before and after Andres Sarda … We are going to discover the brand that revolutionized Spanish and international fashion.

– How is the woman that wears  Andres Sarda?

  She is a woman of character, who holds the reins of her life.  She knows what she want and  she doesn’t need the approval of others. She is a woman with a taste for exquisite, who appreciates  the detail and is sensitive to the creation and fashion.

-Where do you find your inspiration?

In all that surrounds us. We try to live the most enriching experiences, surround ourselves with positive people, creative, different, we provide new insights, traveling, learning, never lose curiosity, work with the best European suppliers, the most creative. After that, let the ideas flow.

– What is the fabric or material that you  most often works in your collections?

  Without any doubt the leavers lace. For us it is the star fabric A work of art with centuries of history, allowing us to draw on the body of the woman. Furthermore our textile tradition is the world of the mantilla,  so the lace  has always been our raw material par excellence.

-Andres Sarda’s designs are internationally known for contributing to women’s lingerie sector technological innovations such as the incorporation of Teflon, Nylon and Lycra. What accounted for that time those change in fashion?

I think it was one of the great milestones in the history of fashion. Today we can no longer imagine the clothing without Lycra. In lingerie and swimwear is even more important. A garment with Lycra fits better to the body and moves with it.

 

– What is your vision of the luxury sector at present?

I like luxury and excellence, love of detail, so exquisite … pamper, take care of  all aspects. In our case, creating garments designed and manufactured for satisfying in all aspects, fashion, comfort, quality, fit, image … Luxury never as ostentation, but as something extraordinary. There are luxury in all made ​​with love and dedication.

– Among some of your regular customers are Naomi Campbell, Penelope Cruz or Shakira … How do you feel when celebrities or important people opt for Andres Sardá’s fashion?

Every time someone in the world is committed to Andres Sarda, whether famous or not, we are happy. The whole team works every day, for that purpose. Do something extraordinary for someone to fall in love with this garment. Every time we see  that someone  who are wearing our collections are happy. If addition is someone famous and we see it in the press … even more.

 

– You told in an interview that you   have to be constantly well synchronized, to know what women want, even two years ahead How do you manage to always be trendy?

It is our job. It is an evolution season after season. It’s what we talked about before inspiration. We have to be connected with reality and intuit in advance to where society will move.

 

   

– How would you describe today’s woman?

Very diverse. I think now if there is a feature that differentiates us from previous generations, perhaps it is that we are essentially free.

– What can you tell us about your swimwear Spring Summer 2013 and  lingerie collection for autumn winter?

This year our swimwear collecion is inspired by the actresses of the 60 that transmitted a unique glamor. The crochet with natural pearl accents, sailor stripes, textured fabrics such as pique, the smooth with jewel detail, cashmere or animal prints are the stars of the collection.

In terms of colors, as we vary the intense orange or red, to pastels like green water very present in the collection. Black and white are always a must. The collection of this fall winter 2014 is inspired by the Muses. Women authentic, powerful and inspiring. The collection is committed to striking color combinations, shocking but always elegant, like burgundy boiler, purple with green moss, gray and red … In terms of forms, bras with top are novelty aspect, and the bodies more trend .As  materials,  we mixed lace with silk and we make embroidered with Swarovski crystal detail …

 

 -What kind of garment would like to design or create?

A garment   one size fits all that favored all women

– Some models who was in your catwalk showing your creations told us that, sometimes it’s difficult

to show  without being vulgar, and you has get it and do it with elegance.How is the preparation of the staging for your shows?

 

It’s very difficult to present a collection of intimate in a room with so many people and a catwalk of 20 meters. We must always have being in mind that the parade must be shocking, but never vulgar, and every decision we made during the preparation of the parade going in that direction. Then assign each parade of the girl that will wear the clothes, we make sure that she like it , she sits favored and have no problem with the garments. But it is impossible to transmit.

– Where we can buy your clothes?

We leave you the site where you can find our shops all over the world

http://www.andressarda.com/tiendas/

Thank you very much  to Nuria Sardá for sharing with us a few minutes of her time and granting me this interview.

 Fan page: https://www.facebook.com/andressarda

Roberto Verino’s Interview

 Manuel Roberto Fernández Mariño, this Galician better known as Roberto Verino, is one of the  most  prestigious spanish designers with international impact . He has over 30 years delighting us with his ​​fashion designs for men and women, supplementing with his lines of accessories, eyewear, perfumes, ceramics and tableware.

Besides fashion, he has other passions, among which  is the wine. The fashion designer  produces Terra do Gargalo a wine with Monterrey certificate of origin (Galicia) ,which has started selling in the United States.

Great Catwalks, participations in prestigious salons in Paris, Milan or Monte Carlo. Among many other awards include, ” Aguja de Oro” for best creator of the season,  awards “T” Telva, “Gold Medal for Fine Arts” best collection Cibeles catwalk or Man of the Year, awarded both for his work as designer and entrepreneur.

We are going to know more about the fascinating career of this Galician Fashion Designer who has conquered the fashion world.

– What were your beginnings in the world of fashion?

I was studying in Paris what I thought my true calling, painting, as a happy accident, fashion appeared in my life. At that time, it was very common for us (art students) to won some francs  drawing for  houses of  Prêt-a-porter … What began as a small side adventure ended becoming my true profession. With everything I learned in Paris,  I returned to Verin, and with the help of my family, I transformed a small business of my parents in a true Spanish fashion Brand.

– Why Verino?

There was a long tradition in the  Middle of the Ages of the  craftsmen which consist in put as a  surname the place or school from which they came .. I though that it  perfectly suited to the traditions of the Camino de Santiago, which was a nice custom that was in my hands  to raise, so that in the middle ages would have to be Robert de Verin or Robert the Verin, now would be Roberto Verino ..

 – How is the man and the woman of  Roberto Verino?

I like to think that they are women and men of our time. Qualified professionals who dress because they know that their profession requires them to be dressed in the right way, but modern. I try to share with them a set of values ​​in which I believe strongly, such as the quality, sustainability and concern for fashion without falling into their victimhood or extravagance.

– Galicia …  Does it inspire you? How do you encourage your creativity?

The inspiration for the designers is overall long time ago … The inspiration is in China today and tomorrow in Mexico, in the twenties today and tomorrow in the sixties .. The influence of my country about my work is more subtle, is in a certain personality, in knowing that, even above the “fashion notes” is the style of the designer. Although it seems magic, it works. My clothes regardless of the season which they correspond, it has always an unmistakable way, that a good expert or even a good hobbyist,  found it when you see it on the street. That’s a “Roberto Verino” … it’s what is  showing that there is my style.

In 1982 you created your first collection of  female Pretà-Porter. What prompted you to launch a menswear collection?

In the current development of the fashion business, the creation and maintenance of a brand requires an enormous intellectual and economical effort, therefore, to keep almost all the designers in the world are diversifying their product. Unless you are not interested, or feel unable, who start designing  men  clothes, end up making woman fashion and who becomes  making woman, ends up making men fashion . The only condition of the extension of the product is that each and every one of their lines are consistent with the philosophy of the Brand.

 – In 1982 he creates his first collection Pret-à-Porter female. What prompted you to launch a menswear collection?

In the current development of the fashion business, the creation and maintenance of a brand requires an enormous intellectual and economical effort, therefore, to keep almost all the designers in the world are diversifying their product. Unless you are not interested, or feel unable, who start designing  men  clothes, end up making woman fashion and who becomes  making woman, ends up making men fashion . The only condition of the extension of the product is that each and every one of their lines are consistent with the philosophy of the Brand.

– What materials do you usually use in your collections?

I started to be a champion, almost propagandistic  of the linen, not only because during the early eighties was very fashionable, or because I felt compelled romantically with a fiber  linked since ancient to Galicia, but because their difference clearly marked “distance” to the  taut’s fabrics  that preceded the time of ” softness”. But fashion can not lock you into a single color, in one shape or fabric, fashion changes “external” and “internal” in a relentless way, if you do not adapt, the international concert leaves you offside.

– For several years you have combined your work as a designer with the world of viticulture. How did your approach to the world of wine? What is the occupation which one you enjoy more with the creation of fashion or the world of wine?


In the first time, the  wine adventure was also almost an adventure, a game, I might almost say exaggerating a bit, which was the amusement that separated me from the golf … but slowly the game caught me and force me to take it every time more seriously. Although they seem completely separate worlds, both are pronounced the same words: work, rigor, seriousness, and above all passion for  the quality to be really different, a key condition to ascend to your place in a very competitive world … 

– The Xunta de Galicia awarded  you with the Castelao Medal, the highest cultural distinction of Galicia. What does this recognition mean to you?

It was a huge illusion, not only because all the prizes, and especially if they are very prestigious, as is the case, praise my vanity or objectively recognize the efforts of an entire team, but because the reward of  a fashion designer,they were recognizing our commitment to other ways of understanding culture. A full award of names of writers, artists, and entrepreneurs “serious” … to recognize a fashion designer,  transcends the  just joy of the person who receives it. Feel precisely that they are recognizing his entire profession.

– The young line has its own design department where young designers work . Why have you decided to bet for the Young talents?

It is the only way not to “grow old” … Even if you’re constantly traveling, and of course all aware of what is happening in your world, young blood is able to see things that you do not see or see things differently. Refusing to accept that evidence is to accelerate your isolation.

-In 1998 found with Jesus del Pozo, Antonio Pernas, Angel Schlesser and Modesto Lomba the association of Creators of Fashion  in Spain. Whence arises the idea of ​​the association?

Our friend Enrique Loewe had invited us to spend a few days in Granada enjoying the international festival of Music and Dance of that city with the aim of  meeting us to talk in a place relaxed of our interests, our ambitions and our problems … There arose the idea to partner as a way of asserting publicly our professional interests. I, who had already founded more than a professional association of fashion designers, I thought this last would be the definitive, and of moment seems that we have not wrong …

 – How is the current situation of  the Spanish fashion?

We live in a time of a massive contraction in demand, a phenomenon that in one way or another affects everyone, but it is neither the first time nor the last that lean cycle happen a cycle of plenty. My strategy is to study thoroughly that things can be done better with less resources. The slogan is to stand the test of downpour, then the wind has stopped us is the same as us forward … “sailor tricks”.

 – What can you tell us about your collection for Spring-Summer 2013?

It is a collection full of color, full of life, full of an invitation to pleasure, precisely because as the old saying goes Castilian, a brave face. It is a personal decision, the commitment to the international fashion trend, probably because he thinks are past the worst of the crisis, and like a magic trick, the “effects” have to produce the “causes”. I hope this pleasure of living help revive demand …

 – Where can we buy your clothes?

In more than one hundred shops located on the best streets in the best cities, not to mention all the boutiques themselves in all places of “El Corte Ingles”.

 – A dream to fulfill.

Out of this international financial impasse in which we find ourselves and get  an international distribution proportional to what we have already achieved in Spain. I would like to retire  me with 50 stores in the best streets of the best cities in the world. That is my dream.

 

 Thanks to Roberto Verino for giving me a few minutes of his time and granting me this interview. Today I leave you,  not before saying that the Galician fashion across local and international borders.

Fan page: https://www.facebook.com/RobertoVerino?fref=ts